Last week, I had the honor of speaking at Vimeo’s team offsite, and I walked away with even more admiration for the company that powers our digital app.
When I first searched for a partner to help upgrade Soto’s online product, @vimeo was nearly impossible to find. And now I know why: they are so committed to letting their clients be the heroes of their own products. No flashy marketing, no self-promotion—just egoless excellence, making everything seamless.
Special thanks to our incredible account rep, @emmmmaronk , who proves that relationships are everything in business. Emma, your creativity and care helped us plan for what will be the most frictionless Black Friday sale we’ve ever had.
Together, we came up with solutions that go beyond the typical. No promo codes. No extra steps. Instead, straightforward access to the sale price for those who need it. Sure, it’s less obvious. But for us, it’s a way to honor the annual members who join our community during this time of year—ensuring they’re grandfathered into this price for life.
To the team at Vimeo, thank you for your partnership, your ingenuity, and for always making us feel like the priority. Soto wouldn’t be what it is today without your behind-the-scenes brilliance ❤️🔥
Read the full article here.
